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What to outsource to a virtual assistant.

What to outsource to a virtual assistant

Is everything in your day-to-day stacking up.  Are you spending more time on admin tasks within your business than actually growing your business.  We all need a little help, and a virtual assistant can do just that. While a virtual assistant takes care of the routine tasks in your business, you’re able to grow your business.

You may be wondering what tasks do you hand-off?  Maybe you’re still contemplating and not sure what a virtual assistant can do for you.  

What can they handle?

Virtual assistants can handle anything from general administration to the more technical work, and let’s not forget about social media.  

Basic tasks, like calendaring and travel arrangements can be handled by a virtual assistant.  With someone managing your calendar nothing slips through the cracks. Meetings, travel arrangements, and the other things that only you can do are on your calendar ready to go.

Travel

Tired of paying ridiculous amounts of money booking travel arrangements, because it gets pushed on the back burner and made short notice.  A virtual assistant can handle all of that for you. Maybe you want, and need, some time off with the family. A virtual assistant can find you the best deals and packages to surprise them with the best vacation ever.

Reception

Need someone to answer the phone while in that important meeting or conference.  Want to ensure that your customers can reach you, even while spending some quality time with your family, or even that mysterious thing called sleep.  Virtual support can have you covered. Customer Relationship Management and support. Many virtual assistants are skilled in handling customer service support and relationship management systems. There are many virtual assistants that go as far as specializing in customer support for Shopify and Amazon FBA entrepreneurs. What does this all mean?  Virtual assistants are good at handling customer service and keeping your customers happy.

Email management

Who is able to keep that unread number less than 50?  Never miss anything important because it was sandwiched in between junk email.  A virtual assistant will go through, get rid of anything that is not needed and ensure you address important emails.

Research  

You have a picture in your head of your perfect customer, but you’re not sure where to find them. A virtual assistant can research your demographic and find out where they’re hanging out online. Maybe you need to know what your competitors are doing, let them find out for you.

Technical

Whether it’s website management, building sales funnels, or creating email content a virtual assistant can handle it for you. Maybe you know what needs to be done, but you aren’t quite sure the best way to do it.  We love technical. Virtual assistants with tech knowledge can handle those technical tasks you don’t want to do or don’t know how to do.

Social Media

It’s a big part of the growth your business.  Customers want to see your business up close. If people can relate to your brand, they’re going to want to buy from you.  Customers are going to check you out on social media. If you aren’t active and engaging, they go somewhere else. Here is the thing, it takes time and work.  It’s not just a post every once in a while. They want to see what you do, how you do it, and how you interact with your customers and community. They also will check out how long it takes you to respond to customers.  The struggle is real you guys. Between social media postings, content creation, and engagement, you may want to run and hide. You keep reading about content strategies and maybe you’ve tried to keep up with Gary Vee’s $1.80 Instagram strategy, but who really has time for that? A virtual assistant. Virtual assistants can help you with all areas of social media.

Facebook Ads

I’ve put this one in a category all by itself, why?  Because Facebook ads should be handled with care. Virtual assistants proficient in FB ads can help you create and manage your Facebook ads. If you’re still boosting a post, or creating FB ads without a target audience, I encourage you to hire a FB va. Facebook ads are still one of the most powerful forms of advertising, but if you don’t know what you’re doing you could be wasting a lot of your advertising budget.

There are so many other tasks that a virtual support specialist is able to handle for you.  Essentially, anything that is taking time away from nurturing and growing your business, that doesn’t make you money, should be sent off for someone else to do.  Another great thing too, you don’t have to ensure they have office space, or equipment to use. No need for fringe benefits, like health insurance and paid time off.  All you pay for is productive hours. Comment below and let us know what you could do with all that extra time by getting a virtual assistant.

Don’t forget to check out our services and package options to see what we can take off your hands!

How much does a virtual assistant cost?

how much does a virtual assistant cost

So, you’re ready to make the leap and hire a virtual assistant to take some of the work of your hands.  

But, you have no idea how much it should cost you. In order to determine how much a virtual assistant will cost you, start by determining what tasks you need help with. The rule of thumb is to outsource the tasks that are costing you money, so you can focus on tasks that bring in money. Consider the expertise it’s going to take for someone to complete the tasks you need done. If general admin work is taking up a lot of you time, a virtual assistant is a great option.

Virtual assistants performing general admin tasks like calendaring or email clean up will have a lower rate then someone with expertise in web design or social media.  The more experience and intricate the need, the higher the pay.

Next up, time?

Are you going to need a quick turn around for the task? If you waited until the last minute and needed something done yesterday, you’re going to pay more. Most virtual assistants with a thriving clientele will charge a premium fee for rush jobs. In most cases, they’re serving more than one client. They aren’t trying to punish you in any way, but in order for your rush job to get done it will require them to drop everything else in their business, so they can prioritize your needs.

Consider the frequency of virtual assistance you’ll need. Will you need help with a one time project, periodically, or consistently?  Virtual assistants can charge by the hour, by the project, or a monthly fee. The project or monthly fee will be a better price if this is something you’ll need frequently. Virtual assistants enjoy having continued client work.  If this is a one time project, you may be missing out on some incentives such as discounted packages for consistent work.

Average Cost

The average cost of a quality virtual assistant working in the United States can range anywhere from $25.00 to $100.00 an hour depending on the specifics of the job and time frame.  I know what your thinking, why don’t I just hire someone in house to do it? In that case you’ll need to add equipment cost, benefits, and taxes. Below is a breakdown of a $15.00 an hour employee vs. a virtual assistant at $27.00 an hour.

 Comment down below and let us know what a VA can do for you.

How to set goals and accomplish them!

How to set goals and accomplish them.
A new year means new goals and fresh starts. 

So, I’ve put together the top 6 steps you can take to set your goals and accomplish them. Also to help you out, I have created a Goal Setting and Action Plan worksheet, which is completely FREE to download.

Download our FREE Goal Setting and Action Plan Worksheet!

According to a study at Harvard, only 3% of people actually write down their goals. And of  those 3%, they make twice as much money.

 I bet you can guess what my first tip is.

  1. Write it down! It doesn’t matter how you write them down, but many experts say that handwriting is the best method because it resonates with your subconscious better. So, write that shit down.
  2. Make sure your goals are SMART! If you’ve never heard of smart goals, I’ll recap real quick S is for Specific. Ensure you know who, what, when, where, why and the how of your goals. M is for Measurable, that is can you track the progress of the goal. A is for Attainable, is this goal something you have control over? Is it something where you can be an impact? R is for Relevant, ask yourself if the goal is worthwhile and if it matches your other goals. For example, if you want to own a retail store in Florida, is it really a good idea to move to California? T is for Timely. When do you want to achieve the goal? Set a deadline for yourself so you’re not letting your goals fall to the wayside.
  3. Surround yourself around the right people! If you’re wanting to achieve success but you’re still partying on the weekends. You may want to reconsider who you’re hanging around. Don’t view this as a negative.  Instead consider this, how we spend our time determines where we will end up in a year from now.  If you’re not accomplishing what you want in life it may be time to reconsider how you’re spending your time and who you’re hanging around.
  4. Know you’re worthy of your goals! You can plan your goals, but if you don’t believe you’re worthy of them you’ll never achieve them. Hear me when I tell you, you are worthy of your goals. If you want to make a better life for yourself, it is absolutely achievable. But, you have to know your worth. This means not letting people treat you less than you deserve to be treated, not letting your past follow you into your future, and Stopping the negative self-talk.
  5. Be aware of the milestones you need to achieve to reach your goals! A goal is all about bridging the gap between who you are today and the person you want to become.  In between lies the milestones. So, break down your larger goals into bite size chunks, such as every day, weekly, and monthly goals.
  6. Create a long-term action plan!  An action plan is a step-by-step plan considering all of the factors that it’ll take to get you to your goal.  This is for anyone wanting to achieve anything big in life, whether it is getting out of debt, achieving a degree, climbing the corporate ladder, or starting a business, you need an action plan for every part of that goal.  

For those of you who want to achieve BIG goals in 2019, my next blog will help by walking you through creating an action plan for your 5, 3, and 1-year goals. Now go out there and make shit happen!

Top 7 Reasons you need to be using Facebook for your small business

top 7 reasons your business should be on Facebook

Your personal life has been changed by social media, and it should be changing the way you work.  If you own a small business, social media MUST be part of your marketing strategy. If not, you may not be around in 5 years.

But, there are so many social media platforms, which one should you be on?  If you had to only choose one, it should be Facebook. Here’s why.

Reason #1: If you’re not on Facebook, you don’t exist.  

Facebook is the largest social media platform in the world with over 2.2 billion active users each month. These users are searching your business name on Facebook to check your credibility. This includes checking to see if you have reviews and if you’re actively posting. If you don’t have a Facebook page, it is hard for them to determine if you even exist.

Reason # 2: You can target your direct audience using Facebook ads.  

Facebook allows you to develop marketing campaigns based on demographics such as location, education, job titles, income, interest, life events, and behaviors. Let’s say you’re a divorce attorney in Florida and your target market is women. You can create a Facebook ad targeting women in Florida who’ve changed their relationship status on Facebook from married to separated. This allows you to market directly to your ideal client resulting in increased revenue and saving you from wasting your advertising budget on those who are unlikely to work with you.

Reason # 3: Your customers expect instant answers.  

We live in a time where people want the answers to their questions right away. Thanks, Google!  Your customers are sending you messages and posting their questions on your business page at hours of the day and night. They expect to receive those answers quickly, so they can make their buying decision. If they pose the same question to your competitor and your competitor is replying to them faster, you’ve lost a customer to your competition.

Reason # 4: You can gain insight into the needs of your customers.  

Let’s say you’re selling Tupperware. Your customers are leaving positive reviews on your Facebook page, but they keep commenting on your posts telling you they’d like more color options. Boom! Now, you know you can expand your Tupperware business by offering more colors. For that matter, you can engage with your customers and find out what specific colors they’re asking for. Think of it as a free focus group.

Reason # 5: Create a human side to your business.  

Facebook allows you to put a face and personality behind your business. At the basic level you can achieve this by engaging with your customers and creating content that reflects your companies voice. One of the best ways to incorporate the human aspect is by incorporating video into your Facebook postings. This creates the like, know, and trust factor that makes customers want to buy from you!

Reason # 6: Facebook is the new word-of-mouth.  

Let’s say Suzy and Dave are looking for a romantic restaurant for their anniversary date. Suzy posts on Facebook asking for a recommendation. Her friends reply to giving recommendations to their favorite restaurant. Suzy takes her best friends’ advice and looks your business up on Facebook. She likes what she sees and makes a reservation for Friday night.

Reason # 7: Reply to negative reviews.  

I’ve heard some business owners complain about the review feature on Facebook. Specifically, because they’ve received a negative review and they didn’t know what to do about it. You need to understand how to use this feature for the positive. Replying to negative reviews is an opportunity to resolve a customer’s issue and create a life long customer. It also shows potential customers that you care and can handle yourself professionally.

Download our Facebook Strategies Cheat Sheet for more information on using Facebook to increase your business sales and revenue…go ahead, it’s FREE!

Download our FREE Facebook Strategies Cheat Sheet!