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How to hire a virtual assistant.

how to hire a virtual assistant

To much to do and not enough time to do it?  Need help but don’t know where to start, then keep reading to see how to hire a virtual assistant.

If you’re overwhelmed by everything you need to get done and there never seems to be enough time in the day, I have four tips that that will to help you to hire a virtual assistant so you  can start checking things off that ever growing to-do list.

Determine what you need.

The best way to do this is to place a dollar amount on every task that you do.  How much is it costing you to accomplish it. Is your time better spent creating graphics for social media, or talking to potential clients. You should be working on the tasks that are generating money, while delegating what is costing you money.

Company VS. Freelancer.

The biggest plus for going through a company instead of a freelancer is time.  A company will have already vetted virtual assistants and understand their unique skill set. You know they will possess the exact skills you need to get the job done.  With freelancers you could be spending hours going through different people, hoping to come across that ONE. You will have to check references, interview them, and ensure they have the  skills that match your needs. The whole point is to save you time right, not cost you more time.

Know your budget.

How much can you afford to pay monthly? Be realistic, not only on what you can afford, but you also need to keep in mind the skills that are going to be required for the tasks you’re needing help with.  Don’t expect a lambo for the cost of a pinto.

Be upfront about your current systems.

Do you already have systems in place for your tasks?  If you do, great. Once your virtual assistant is trained in those systems, you’ll be ready to hit the ground running.  If systems aren’t in place, don’t worry. Your virtual assistant can help you make order out of chaos. Just be sure you have clear communication with them. This is the key to a successful relationship.

Check out our services and schedule your FREE call to see how we can help you with growing your business and making money!

If you want more information on why hiring a virtual assistant is the best move you can make, check out this blog.

5 Tips on how to write copy for a website.

5 Tips on how to write copy for a website

Have a website up,  but not gaining any traction?  Staring at the computer screen and not sure where to start when it comes to copy for your website, then keep reading to know exactly what to include and jump start those keystrokes.  With these five tips YOU’LL HAVE what you need to start plugging in copy that will get people clicking.  If you prefer, check out our YouTube video on the topic.

Homepage

The homepage is the very first thing people see when getting on your site.  This is where people are going to decide to go further or just press that back button on their browser.  This is where you’re going to need to grab your customer’s attention and fast. The best way to do that is to talk to directly to them.  And when I say them, I mean YOU’RE customer. Don’t sound like a monotone robot, but a person. Wait what, a person? Yes, have a conversation with them.  Talk to them how they want to be talked to. It’s important to talk to the customer you want, not Joe blow on the corner and everyone in between, but your ideal customer.  Tell them what you want them to do and get them where you want them to go.

Catch their eye.

In order to grab them, you’re going to need something to catch their attention with a title or a tagline.  One phrase that sums up what you do. Be creative, don’t be afraid to throw some humor in their…if that is what your ideal customer digs.  Don’t leave them wondering what it is that your going to do for them.

What do you want your customer to do?

Alright, you have them on your hook just dangling, now what is it that you want them to do?  Do you want them to signup for a newsletter…or maybe you have an awesome FREE “thing” to offer?  Whatever it is put it on your homepage where the customer can see it. Tell them what you want them to do, don’t hope they will just scroll to it and then click it.  Did I mention how important it is to talk to your customer how they want to be talked to…like they are having a conversation with themselves in their head? What you put inside of your button is just as important as what you have on the rest of the page…don’t slack off here.  

The why.

People want to know they are getting exactly what they expect…the best way to do this, is with customer testimonials.  This lets your customer know that whatever your selling or doing has worked for someone just like them. Let them know what to expect and the results that your going to provide.

Ask them again.

So they passed the box the first time and read the testimonial, ask them again.  For whatever reason, they needed a little more push, so don’t be afraid to make the offer again.  This time, include more specifics or details on your offer down below your home page. You can also setup for a box to pop up on the website after they have been on the page for 30-45 seconds.  Be creative and always keep your customer in mind.

Don’t be afraid to ask for help, check out our Tech services that we offer, and our pricing!  You can also check out this amazing video to get some more tips on how to turn website visitors into customers from Marie Forleo.

How much does a virtual assistant cost?

how much does a virtual assistant cost

So, you’re ready to make the leap and hire a virtual assistant to take some of the work of your hands.  

But, you have no idea how much it should cost you. In order to determine how much a virtual assistant will cost you, start by determining what tasks you need help with. The rule of thumb is to outsource the tasks that are costing you money, so you can focus on tasks that bring in money. Consider the expertise it’s going to take for someone to complete the tasks you need done. If general admin work is taking up a lot of you time, a virtual assistant is a great option.

Virtual assistants performing general admin tasks like calendaring or email clean up will have a lower rate then someone with expertise in web design or social media.  The more experience and intricate the need, the higher the pay.

Next up, time?

Are you going to need a quick turn around for the task? If you waited until the last minute and needed something done yesterday, you’re going to pay more. Most virtual assistants with a thriving clientele will charge a premium fee for rush jobs. In most cases, they’re serving more than one client. They aren’t trying to punish you in any way, but in order for your rush job to get done it will require them to drop everything else in their business, so they can prioritize your needs.

Consider the frequency of virtual assistance you’ll need. Will you need help with a one time project, periodically, or consistently?  Virtual assistants can charge by the hour, by the project, or a monthly fee. The project or monthly fee will be a better price if this is something you’ll need frequently. Virtual assistants enjoy having continued client work.  If this is a one time project, you may be missing out on some incentives such as discounted packages for consistent work.

Average Cost

The average cost of a quality virtual assistant working in the United States can range anywhere from $25.00 to $100.00 an hour depending on the specifics of the job and time frame.  I know what your thinking, why don’t I just hire someone in house to do it? In that case you’ll need to add equipment cost, benefits, and taxes. Below is a breakdown of a $15.00 an hour employee vs. a virtual assistant at $27.00 an hour.

 Comment down below and let us know what a VA can do for you.

How to actually accomplish your goals by creating an action plan.

How to actually accomplish your goals by creating an action plan

Let’s talk about your goals and goal setting for a second. You remember… the ones you set at the beginning of the year! Have you started on them yet? If you’re like most people, you’ve already given up, or you will within the next few weeks. At least that’s what all the “experts” say.

The truth is, it’s hard to set and accomplish those BIG goals. We get so use to our routines and adding anything new can feel like a cumbersome task. I want to help. So, here’s one of my favorite ways to actually accomplish big goals. It’s all about the action plan.

Creating a solid action plan for your goals is the number one way to get it all done.

If you missed my previous blog where we listed out our goals, you can check it out by clicking below.

 How to set goals and accomplish them.

I also have a FREE Goal Planning Worksheet you can download that will walk you through creating your action plan. Click the link below and I’ll email it to you right away!

Download your FREE Goal Setting and Action Plan worksheet!

This process does require work on your part, so I want you to get excited about this and comment down below that you’re ready to work.

The goal is to list your 5, 3, and 1 year goals down on paper (or somewhere on your computer/smartphone for those techies out there). Start with your 5 year goals. Imagine what you want your life to look like in 5 years from now. Write it all down! Then, you’ll write down your 3 and 1 year goals. Think of your 3 and 1 year goals as milestones to your 5 year goals. At the end of the process, you should have between 3-5 goals per year. Don’t try to cram anymore than that into your life! You’ll get overwhelmed and burn yourself out.

Next, use the sheet from the action plan worksheet to write down every step you’ll need to complete for each of your goals. We even threw in some suggested questions to help you get those juices flowing and determine the steps your gonna need to take. If it’s easier, you can check out my video where I walk you through this process.

Let’s get back to the steps.

For each goal, you should have 10 – 20 tasks or steps. This includes listing out people you need to talk to that can help you reach each of your goals. Some of your goals may require you to learn some new skills. Make sure you account for those small details.  The idea is to make each of the steps small enough that they are easily achievable and lead to smashing the big goals.

After listing those steps out, we then need to put them in sequential order. One being the first step, and the last step being your big goal. Plus, I want you to set a deadline for each of those steps. A real deadline with a date and time. Make sure these dates are attainable. If you know you’re going on vacation in June, don’t schedule a step during that time.  Don’t set yourself up for failure.

Do the same thing for your 3 and 5 year goals!

BAM, now you have your very own action plan! But, don’t get too excited. There’s one more step we need to do. Put these steps and deadlines on your calendar. Block off time to work on each of these steps. If one of your steps includes making a phone call, block that time on your calendar to make that phone call. Calendar blocking is a great method. If you need guidance on calendar blocking, guess what…we have video on that too. You can check it out here.

Top 7 Reasons you need to be using Facebook for your small business

top 7 reasons your business should be on Facebook

Your personal life has been changed by social media, and it should be changing the way you work.  If you own a small business, social media MUST be part of your marketing strategy. If not, you may not be around in 5 years.

But, there are so many social media platforms, which one should you be on?  If you had to only choose one, it should be Facebook. Here’s why.

Reason #1: If you’re not on Facebook, you don’t exist.  

Facebook is the largest social media platform in the world with over 2.2 billion active users each month. These users are searching your business name on Facebook to check your credibility. This includes checking to see if you have reviews and if you’re actively posting. If you don’t have a Facebook page, it is hard for them to determine if you even exist.

Reason # 2: You can target your direct audience using Facebook ads.  

Facebook allows you to develop marketing campaigns based on demographics such as location, education, job titles, income, interest, life events, and behaviors. Let’s say you’re a divorce attorney in Florida and your target market is women. You can create a Facebook ad targeting women in Florida who’ve changed their relationship status on Facebook from married to separated. This allows you to market directly to your ideal client resulting in increased revenue and saving you from wasting your advertising budget on those who are unlikely to work with you.

Reason # 3: Your customers expect instant answers.  

We live in a time where people want the answers to their questions right away. Thanks, Google!  Your customers are sending you messages and posting their questions on your business page at hours of the day and night. They expect to receive those answers quickly, so they can make their buying decision. If they pose the same question to your competitor and your competitor is replying to them faster, you’ve lost a customer to your competition.

Reason # 4: You can gain insight into the needs of your customers.  

Let’s say you’re selling Tupperware. Your customers are leaving positive reviews on your Facebook page, but they keep commenting on your posts telling you they’d like more color options. Boom! Now, you know you can expand your Tupperware business by offering more colors. For that matter, you can engage with your customers and find out what specific colors they’re asking for. Think of it as a free focus group.

Reason # 5: Create a human side to your business.  

Facebook allows you to put a face and personality behind your business. At the basic level you can achieve this by engaging with your customers and creating content that reflects your companies voice. One of the best ways to incorporate the human aspect is by incorporating video into your Facebook postings. This creates the like, know, and trust factor that makes customers want to buy from you!

Reason # 6: Facebook is the new word-of-mouth.  

Let’s say Suzy and Dave are looking for a romantic restaurant for their anniversary date. Suzy posts on Facebook asking for a recommendation. Her friends reply to giving recommendations to their favorite restaurant. Suzy takes her best friends’ advice and looks your business up on Facebook. She likes what she sees and makes a reservation for Friday night.

Reason # 7: Reply to negative reviews.  

I’ve heard some business owners complain about the review feature on Facebook. Specifically, because they’ve received a negative review and they didn’t know what to do about it. You need to understand how to use this feature for the positive. Replying to negative reviews is an opportunity to resolve a customer’s issue and create a life long customer. It also shows potential customers that you care and can handle yourself professionally.

Download our Facebook Strategies Cheat Sheet for more information on using Facebook to increase your business sales and revenue…go ahead, it’s FREE!

Download our FREE Facebook Strategies Cheat Sheet!